Coordinador/a De Marketing – Medios Y Performance

General Motors

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Strategy and execution of media
Full-funnel media strategies
Offline and online media
** General Motors is seeking a strategic and analytical Marketing Coordinator for Media and Performance. The successful candidate will be responsible for developing and executing full-funnel media strategies, optimizing campaigns based on performance data, and managing media budgets in a hybrid work environment. **

Job Summary

  • Develop and execute media and performance strategy in alliance with the South America leadership team.
  • Manage the local media budget, recommending investment allocation and ensuring financial control.
  • Work integrated with internal stakeholders, aligned with business priorities.

Matching Summary

Match Score: 75

** General Motors is seeking a strategic and analytical Marketing Coordinator for Media and Performance. The successful candidate will be responsible for developing and executing full-funnel media strategies, optimizing campaigns based on performance data, and managing media budgets in a hybrid work environment. **

Skills & Requirements

Must-have

  • strategy and execution of media
  • full-funnel media strategies
  • offline and online media
  • Google Ads, social media, programmatic
  • campaign monitoring and optimization
  • budget management and financial control

Nice-to-have

  • strategic and analytical mindset
  • collaboration with internal stakeholders
  • driving innovation in media
  • automotive or consumer goods industry

Key Requirements

  • University degree (Licenciatura)
  • Fluent English
  • Solid experience in integrated media strategies
  • Highly analytical and data-oriented profile
  • Previous experience in media budget management

Work Rights

Not specified

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