Coca-Cola is seeking a Senior Director for Sprite and Schweppes - Emerging Brands in Atlanta, responsible for defining and executing the global marketing strategy for these brands across 15 markets. The ideal candidate should have extensive marketing leadership experience, strong financial acumen, and the ability to lead through complexity while fostering a consumer-first mindset
Job Summary
This role is accountable for defining and driving the end-to-end strategy for emerging brands built on Sprite and Schweppes across 15 markets.
The position requires leading global business ambition, including volume, value, and system growth targets while stewarding brand positioning.
Candidates must demonstrate deep consumer curiosity and the ability to translate insights into winning strategies in a complex matrixed organization.
Matching Summary
Match Score: 85
Coca-Cola is seeking a Senior Director for Sprite and Schweppes - Emerging Brands in Atlanta, responsible for defining and executing the global marketing strategy for these brands across 15 markets. The ideal candidate should have extensive marketing leadership experience, strong financial acumen, and the ability to lead through complexity while fostering a consumer-first mindset.