Associate Director, Marketing Demand Generation

Unilever

Burlington, Vermont, United States
$141,680 to $212,520; bonus eligible; lti eligible...
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Social-first marketing and pr strategy
Consumer insights and competitive analysis
Integrated marketing programs
** Unilever is seeking an Associate Director of Marketing Demand Generation for its Home Care division in Burlington, Vermont. The role involves leading consumer engagement strategies and integrated marketing programs for the Seventh Generation brand, emphasizing social-first approaches and sustainability. **

Job Summary

  • As Associate Director, Demand Generation, you will be responsible for designing and executing strategies that drive consumer engagement, accelerate conversion, and deliver measurable growth leading through social first and PR but driving end to end.
  • Develop and execute a bold, consumer-centric, social-first marketing & PR strategy that drives growth and consumer recruitment, expands brand mission, and increases market share through integrated campaigns.
  • Unilever employees are eligible to participate in our benefits plan, including health insurance, retirement savings, life insurance, disability benefits, parental leave, sick leave, paid vacation and holidays.

Matching Summary

Match Score: 75

** Unilever is seeking an Associate Director of Marketing Demand Generation for its Home Care division in Burlington, Vermont. The role involves leading consumer engagement strategies and integrated marketing programs for the Seventh Generation brand, emphasizing social-first approaches and sustainability. **

Salary

$141,680 to $212,520; Bonus eligible; LTI eligible

Skills & Requirements

Must-have

  • Social-first marketing and PR strategy
  • Consumer insights and competitive analysis
  • Integrated marketing programs
  • Demand creation budget management
  • Content creation and brand communication
  • Social listening and community engagement

Nice-to-have

  • Culturally relevant brands
  • Force for good
  • Talent catalyst
  • Purpose-fueled team environment
  • Radically innovate

Key Requirements

  • 7-10 years marketing experience
  • Progressive leadership in CPG
  • Leadership of social-first teams
  • Expert analytical and quantitative skills
  • Ability to represent a brand authentically

Work Rights

Not specified

Tailored Resume

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