Customer Acquisition Lead (digital)

ING

Australia
**
Digital performance marketing
Sem, affiliates, optimisation
Lead generation
** ING is seeking a Customer Acquisition Lead (Digital) in Australia to drive growth through digital marketing strategies. This role involves leading a team to optimize customer acquisition across various digital channels while fostering a culture of continuous improvement and collaboration. **

Job Summary

  • As our Customer Acquisition Lead (Digital), you’ll shape the strategies and experiences that drive meaningful growth.
  • You’ll lead a team of performance marketers and SEO specialists to uplift lead generation, optimise conversion journeys, and deliver commercial outcomes that move the needle.
  • We’ve built a culture that’s fun, inclusive, and supportive, giving you the freedom to be yourself, so you can do your thing.

Matching Summary

Match Score: 75

** ING is seeking a Customer Acquisition Lead (Digital) in Australia to drive growth through digital marketing strategies. This role involves leading a team to optimize customer acquisition across various digital channels while fostering a culture of continuous improvement and collaboration. **

Skills & Requirements

Must-have

  • digital performance marketing
  • SEM, affiliates, optimisation
  • lead generation
  • optimise conversion journeys
  • paid and owned channels

Nice-to-have

  • customer first thinker
  • collaborative, lead by example leader
  • strategic, data driven operator

Key Requirements

  • Deep hands-on experience in digital performance marketing
  • Exceptional analytical mindset
  • Confidence across analytics tools (Adobe, Google Ads)
  • Comfortable with commercial targets and performance KPIs

Work Rights

Not specified

Tailored Resume

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