(senior) Produktmanager*in Hämatologie (m/f/d)

GSK

Munich, Germany
Marketing strategy development and implementation
Hcp engagement and marketing materials
Demand planning and financial forecasting
Develop and implement marketing strategies in close cooperation with global/European teams and manage the marketing of a hematology drug for myelofibrosis

Job Summary

  • Develop and implement marketing strategies in close cooperation with global/European teams and manage the marketing of a hematology drug for myelofibrosis.
  • Engage with healthcare professionals through well-designed marketing measures and materials, coordinating with cross-functional teams and sales representatives.
  • Responsible for demand planning, financial forecasting, and managing the advertising and promotion budget, including sales and revenue planning.

Matching Summary

Develop and implement marketing strategies in close cooperation with global/European teams and manage the marketing of a hematology drug for myelofibrosis.

Skills & Requirements

Must-have

  • Marketing strategy development and implementation
  • HCP engagement and marketing materials
  • Demand planning and financial forecasting
  • A&P budget planning and control
  • Market analysis and activity derivation

Nice-to-have

  • Challenger Mindset
  • Creativity and innovation
  • Customer orientation
  • Digital marketing experience

Key Requirements

  • Several years of experience in product marketing
  • Experience with prescription drugs
  • Business, science, or medical degree
  • Fluent German (C1) and very good English

Work Rights

Not specified

Tailored Resume

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