You will work closely with stakeholders within Marketing and in the Home Lending team to strategise, execute and review marketing campaigns and initiatives aligned to business priorities and existing customer needs
Job Summary
You will work closely with stakeholders within Marketing and in the Home Lending team to strategise, execute and review marketing campaigns and initiatives aligned to business priorities and existing customer needs.
Develop and project manage campaigns that deliver business objectives, raise consideration, drive acquisition/cross sell and/or improve customer NPS and retain customers.
Build robust analysis and reporting of all delivered campaigns and activity to demonstrate marketing contribution back to the business, providing insights for tracking to key business objectives and results, and recommendations for continuous improvement.
Matching Summary
You will work closely with stakeholders within Marketing and in the Home Lending team to strategise, execute and review marketing campaigns and initiatives aligned to business priorities and existing customer needs.
Skills & Requirements
Must-have
Integrated campaign delivery
Social media marketing
Data-driven marketing strategies
Customer communications strategy
Project management skills
Marketing campaign reporting
Nice-to-have
Creative thinker
Problem-solving mindset
Growth mindset
Relationship building skills
Can-do attitude
Key Requirements
Experience in banking and financial services or technology marketing
Experience with end-to-end, integrated campaign delivery
Experience with social media
Developed project management skills
Analytical and strong verbal and written communication skills
Commercial acumen
Marketing generalist or marketing communications role experience