Field Marketing Manager

Appian

Charlotte, North Carolina, US
Base: $75,000–$175,000 py; bonus/equity: discretio...
On-site
3+ years field marketing experience
B2g or b2b enterprise software background
Public sector marketing expertise
Appian is seeking a Field Marketing Manager to develop and execute integrated marketing plans specifically for the Public Sector industry

Job Summary

  • Appian is seeking a Field Marketing Manager to develop and execute integrated marketing plans specifically for the Public Sector industry.
  • The role involves managing a rich portfolio of events including trade shows, regional seminars, and executive roundtables while driving lead generation and account expansion.
  • Candidates will benefit from comprehensive benefits including health coverage, 401(k) matching, flexible time off, and extensive learning and development resources.

Matching Summary

Appian is seeking a Field Marketing Manager to develop and execute integrated marketing plans specifically for the Public Sector industry.

Salary

Base: $75,000–$175,000 per year; Bonus/Equity: Discretionary bonus may be awarded; Equity awards eligible for certain positions; Benefits: Comprehensive package including 401(k), medical, dental, vision, paid parental leave, wellness programs, and tuition reimbursement

Skills & Requirements

Must-have

  • 3+ years field marketing experience
  • B2G or B2B enterprise software background
  • Public Sector marketing expertise
  • End-to-end event strategy and execution
  • Account-based marketing (ABM) tactics

Nice-to-have

  • Understanding of low-code application development
  • Experience with business process automation
  • Creative and passionate team player
  • Partner ecosystem management skills
  • Data-driven optimization mindset

Key Requirements

  • Bachelor's Degree required
  • 3+ years of field marketing or events experience
  • Experience at B2G or B2B enterprise software company

Work Rights

Not specified

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