Define and lead the overall strategy for new pitches and all current accounts, building frameworks rooted in cultural insights and consumer behavior
Job Summary
Define and lead the overall strategy for new pitches and all current accounts, building frameworks rooted in cultural insights and consumer behavior.
Lead, mentor, and grow a team of strategists, planners, and analysts, fostering a culture of innovation, curiosity, and insight-driven decision-making.
Act as the senior strategy lead for key clients, ensuring business goals are translated into content strategies and building long-term relationships as a trusted strategic partner.
Matching Summary
Define and lead the overall strategy for new pitches and all current accounts, building frameworks rooted in cultural insights and consumer behavior.
Skills & Requirements
Must-have
strategic leadership
team leadership and development
client and stakeholder management
social media ecosystems
short-form video
audience behavior
strategic POVs
Nice-to-have
cultural insights
consumer behavior
innovation and curiosity
future-forward work
experimentation with new formats
Key Requirements
10-12 years of experience
Bachelor’s/Master’s degree in Marketing, Communications, Media, or related field