Head Of Marketing North America (brand Leadership, Insights & Activation)

Husqvarna Forest and Garden

Salt Lake City, Utah, USA
10+ years strategic brand management experience
Expertise in 4p marketing framework application
Proven track record building high-performing teams
This role is pivotal in shaping the brand identity and driving regional strategy for master brands Orbit and Gardena in North America

Job Summary

  • This role is pivotal in shaping the brand identity and driving regional strategy for master brands Orbit and Gardena in North America.
  • The successful candidate will build a market research function to ensure all strategic decisions are insight-driven and data-supported.
  • Applicants must be authorized to work in the U.S. and report to the Senior Director of Brand & Marketing based in Germany.

Matching Summary

This role is pivotal in shaping the brand identity and driving regional strategy for master brands Orbit and Gardena in North America.

Skills & Requirements

Must-have

  • 10+ years strategic brand management experience
  • Expertise in 4P marketing framework application
  • Proven track record building high-performing teams
  • Data-driven market research and insights capability
  • Experience with Orbit and Gardena brand portfolios

Nice-to-have

  • Strong stakeholder management and communication skills
  • Hands-on creative approach to brand campaigns
  • Experience collaborating with international leadership
  • Ability to drive change within established organizations

Key Requirements

  • 10+ years in strategic brand management
  • Authorization to work in the United States
  • Demonstrated success in brand architecture and positioning

Work Rights

Must be authorized to work in the U.S.

Tailored Resume

Cover Letter