Diageo is seeking a Gerente de CMO for Planning and Performance to lead the measurement and analysis of initiatives in Shopper Marketing. The role requires strong analytical skills, experience in commercial performance planning, and a focus on executing marketing strategies effectively across various channels
Job Summary
The role leads the end-to-end measurement of CMO initiatives to ensure direct alignment between brand executions and IBP processes.
Candidates must possess strong analytical skills to interpret performance indicators, structure dashboards, and transform data into actionable insights.
The position requires a strategic partner who can drive operational discipline, resource optimization, and consistent execution across all sales channels.
Matching Summary
Match Score: 85
Diageo is seeking a Gerente de CMO for Planning and Performance to lead the measurement and analysis of initiatives in Shopper Marketing. The role requires strong analytical skills, experience in commercial performance planning, and a focus on executing marketing strategies effectively across various channels.