The role involves owning the global conversion and owned growth strategy across website, landing pages, onboarding flows, and lifecycle channels
Job Summary
The role involves owning the global conversion and owned growth strategy across website, landing pages, onboarding flows, and lifecycle channels.
Candidates will architect a structured experimentation roadmap including multi-arm testing, adaptive landing pages, and personalization frameworks.
This hybrid position requires leading a high-performing team to drive measurable improvements in visitor-to-application and funded account quality metrics.
Matching Summary
The role involves owning the global conversion and owned growth strategy across website, landing pages, onboarding flows, and lifecycle channels.
Skills & Requirements
Must-have
10+ years in growth marketing leadership
Deep expertise in experimentation design
Conversion analytics and CRO experience
High-velocity global experimentation programs
AI-native tools for personalization
Nice-to-have
Experience in high-scale fintech or marketplace
Background in SaaS or consumer technology
Strong team building and leadership skills
Knowledge of paid traffic integration
Statistical rigor and test governance
Key Requirements
10+ years in growth marketing or CRO leadership
Proven success running global experimentation programs
Experience within high-scale fintech or consumer tech