Develop and own influencer & advocacy strategies with clear rationale on tribe, tier, content angle, and role of influencer within the broader communication ecosystem
Job Summary
Develop and own influencer & advocacy strategies with clear rationale on tribe, tier, content angle, and role of influencer within the broader communication ecosystem.
Lead and adapt the entire campaign lifecycle in a fast-paced environment, from influencer identification, vetting, and selection to negotiation, contracting, and continuous optimization under changing client requirements and timelines.
Drive innovation by staying ahead of industry trends, new social platforms, and emerging creator talent, and translating these into strategic opportunities for clients.
Matching Summary
Develop and own influencer & advocacy strategies with clear rationale on tribe, tier, content angle, and role of influencer within the broader communication ecosystem.