Manager, Retail Media+ Audience Strategy

The Home Depot

Smyrna, US
Retail media strategy
Audience strategy
Marketing program management
The Home Depot is seeking a manager to be a key architect of enterprise marketing initiatives integrated across internal and external channels

Job Summary

  • The Home Depot is seeking a manager to be a key architect of enterprise marketing initiatives integrated across internal and external channels.
  • This role will lead strategy, working with business partners, marketing and channel leaders, and agency partners to determine the optimal mix of tactics, creative, messaging, and insights.
  • Success in understanding data, insights, and translating trends into action will be critical to ensure the customer experience is of the highest quality to drive sales.

Matching Summary

The Home Depot is seeking a manager to be a key architect of enterprise marketing initiatives integrated across internal and external channels.

Skills & Requirements

Must-have

  • retail media strategy
  • audience strategy
  • marketing program management
  • cross-functional partnership
  • data and insights translation

Nice-to-have

  • brand building goals
  • sales driving goals
  • customer experience quality
  • affecting change from within

Key Requirements

  • 5+ years experience in marketing, communications, or media planning
  • Bachelor's degree or equivalent
  • Legally permitted to work in the United States
  • Eighteen years of age or older

Work Rights

Not specified

Tailored Resume

Cover Letter