Manager, Social & Performance Marketing

CapitaLand Group

Singapore
Not specified; not specified; flexible benefits wi...
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Social media content management
Ppc campaign optimization
Google ads and meta ads
** CapitaLand Group is seeking a Manager for Social & Performance Marketing to oversee digital marketing strategies for their hotel brands in Singapore. The role involves managing social media content, optimizing PPC campaigns, and collaborating with various stakeholders to enhance brand visibility and drive direct bookings. **

Job Summary

  • This role leads the social media and digital performance strategy for two hotel brands across eight properties in Singapore.
  • The position partners closely with the Revenue Management Team to optimize PPC campaigns, drive qualified demand, and support commercial performance.
  • Benefits include flexible medical coverage, training opportunities, and subsidized rates at Ascott serviced residences.

Matching Summary

Match Score: 75

** CapitaLand Group is seeking a Manager for Social & Performance Marketing to oversee digital marketing strategies for their hotel brands in Singapore. The role involves managing social media content, optimizing PPC campaigns, and collaborating with various stakeholders to enhance brand visibility and drive direct bookings. **

Salary

Not specified; Not specified; Flexible benefits with comprehensive medical coverage

Skills & Requirements

Must-have

  • Social media content management
  • PPC campaign optimization
  • Google Ads and Meta Ads
  • Agency management and oversight
  • Revenue management collaboration
  • Direct booking conversion tracking

Nice-to-have

  • Experience in real estate or hospitality
  • Strong analytical reporting skills
  • Ability to localize content for Singapore market
  • Cross-functional stakeholder leadership

Key Requirements

  • Proven experience in social media and performance marketing
  • Expertise in managing agency relationships and deliverables
  • Strong background in data analytics and ROI measurement

Work Rights

Not specified

Tailored Resume

Cover Letter