The position will oversee audience measurements for both the broadcast and digital platforms
Job Summary
The position will oversee audience measurements for both the broadcast and digital platforms.
Provide valuable research data to Sales, News and Promotions departments, including compiling and distributing relevant ratings, trends and analysis.
The individual will be an active participant in station activities, including presentations to clients, sales managers, station management, and at full station staff meetings.
Matching Summary
The position will oversee audience measurements for both the broadcast and digital platforms.
Skills & Requirements
Must-have
Audience measurements broadcast and digital
Analyze research information and functions
Provide valuable research data
Create compelling presentations
Enter audience data in WOMS
Manage local digital campaign operations
Nice-to-have
Active participant in station activities
Problem-solving and deductive reasoning skills
Organizational skills for daily responsibilities
Key Requirements
Bachelor’s Degree or equivalent experience (3 years)
2-3 years media research experience
Knowledgeable about media related software
Ability to work under pressure and meet tight deadlines
Clear and concise communications
Highly proficient in all Microsoft Office products