Flexible work (50% in-office/field required quarterly)
8+ years b2b saas marketing experience
Partner ecosystem or marketplace marketing
Pipeline and revenue impact delivery
Elsoc is seeking a Principal, Workday Marketplace Marketing Lead to drive growth and adoption of the Workday Marketplace. The ideal candidate will have extensive experience in B2B SaaS marketing, particularly within partner ecosystems, and will be responsible for developing marketing strategies to enhance customer engagement and revenue impact
Job Summary
This role owns the marketing strategy to drive growth, adoption, and revenue impact from the Workday Marketplace ecosystem.
The position requires blending partner marketing, product marketing, and performance marketing to increase customer discovery of partner solutions.
Workday offers a flexible work approach requiring at least 50% time in-office or with customers/partners while providing tools for long-term growth.
Matching Summary
Match Score: 85
Elsoc is seeking a Principal, Workday Marketplace Marketing Lead to drive growth and adoption of the Workday Marketplace. The ideal candidate will have extensive experience in B2B SaaS marketing, particularly within partner ecosystems, and will be responsible for developing marketing strategies to enhance customer engagement and revenue impact.
Salary
Not specified; Not specified; Not specified
Skills & Requirements
Must-have
8+ years B2B SaaS marketing experience
Partner ecosystem or marketplace marketing
Pipeline and revenue impact delivery
Co-marketing program execution
Funnel performance and optimization
Nice-to-have
Cloud ecosystem co-marketing experience
Strong storytelling and writing skills
Integrated campaign management
Conversion optimization experimentation
Cross-functional collaboration skills
Key Requirements
8+ years of B2B SaaS marketing experience
Proven track record of pipeline or revenue impact
Experience within technology marketplaces or partner ecosystems