Architect how users discover, adopt, and pay for the product, acting as the liaison between Product, Marketing, and RevOps
Job Summary
Architect how users discover, adopt, and pay for the product, acting as the liaison between Product, Marketing, and RevOps.
Define and build the PLG framework, including tracking North Star metrics, identifying 'Aha!' moments, and establishing a rigorous experimentation culture.
Partner with Product and Marketing to optimize onboarding, reduce Time-to-Value, build in-app triggers for virality, and implement automated, behavior-based messaging.
Matching Summary
Architect how users discover, adopt, and pay for the product, acting as the liaison between Product, Marketing, and RevOps.
Salary
$130,000 - $160,000 USD
Skills & Requirements
Must-have
Define and build PLG framework
Optimize onboarding flow
Behavior-based messaging
Data capture for sales-assist
Run continuous A/B tests
Nice-to-have
Data-driven and collaborative
Ambitious problem solvers
Future focused work culture
Energetic, curious, motivated
Key Requirements
4+ years of experience in Growth Marketing, Product Management, or Growth Operations