Digital Optimisation Manager

CommBank

Sydney, New South Wales, Australia
Digital optimisation skills
Customer journey focus
Conversion drivers
Design and deliver best-in-class customer communications and experiences across digital assets, using digital expertise, analytical mindset, and customer focus to uncover opportunities that boost engagement

Job Summary

  • Design and deliver best-in-class customer communications and experiences across digital assets, using digital expertise, analytical mindset, and customer focus to uncover opportunities that boost engagement.
  • Execute and deliver real-time, behaviourally driven communications across CommBank digital assets (CommBank app, NetBank, and CommBank.com.au), ensuring customers receive relevant and timely messages.
  • Work closely with marketing, product, and behavioural science teams to manage the end-to-end build and delivery of digital experiences and communications, and create digital behavioural segments for campaigns.

Matching Summary

Design and deliver best-in-class customer communications and experiences across digital assets, using digital expertise, analytical mindset, and customer focus to uncover opportunities that boost engagement.

Skills & Requirements

Must-have

  • digital optimisation skills
  • customer journey focus
  • conversion drivers
  • data-led approach
  • real-time communications
  • experimentation and A/B testing

Nice-to-have

  • collaborative team environment
  • stakeholder management skills
  • enthusiasm for digital projects
  • flexible working options

Key Requirements

  • Hands on experience with conversion optimisation platforms
  • Experience in customer journey mapping
  • Strong analytical and financial acumen
  • Risk management awareness and experience

Work Rights

Not specified

Tailored Resume

Cover Letter