Executive, Performance Marketing

EssenceMediacom Ltd

Kuala Lumpur, Malaysia
On-site
Social, search, and programmatic media activation
Campaign optimization and performance analysis
Client communication and reporting
This role is crucial for the execution of aligned media strategies, optimizing campaigns, analysing data and ensuring that our media efforts align with specific objectives

Job Summary

  • This role is crucial for the execution of aligned media strategies, optimizing campaigns, analysing data and ensuring that our media efforts align with specific objectives.
  • The candidate will work closely with internal teams of strategic planers, performance media buying and analytics teams.
  • WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

Matching Summary

This role is crucial for the execution of aligned media strategies, optimizing campaigns, analysing data and ensuring that our media efforts align with specific objectives.

Skills & Requirements

Must-have

  • Social, Search, and Programmatic media activation
  • Campaign optimization and performance analysis
  • Client communication and reporting
  • Biddable media platforms expertise
  • Data-driven decision-making

Nice-to-have

  • Embrace WPP & WPP Media's shared core values
  • Test and learn mindset for innovation
  • Strong interpersonal skills for relationships

Key Requirements

  • 0-1 years of relevant work experience
  • Proficient in GA4, MMP, CAPI, CRM Integration
  • Hands-on experience on Google, Meta, Tiktok, DV360

Work Rights

Not specified

Tailored Resume

Cover Letter