Manages the development and execution of market intelligence, market research, and competitive intelligence functions to support downstream market strategy execution and measurement
Job Summary
Manages the development and execution of market intelligence, market research, and competitive intelligence functions to support downstream market strategy execution and measurement.
Develops and implements a strategy for alignment of market research needs and subsequent strategic sourcing across all TMC business units.
Stays current on analytic trends, including but not limited to AI and predictive analytics, and develops reports to drive business decisions.
Matching Summary
Manages the development and execution of market intelligence, market research, and competitive intelligence functions to support downstream market strategy execution and measurement.
Skills & Requirements
Must-have
Market share monitoring
Market analysis for new products
Primary ad hoc market research
Leverage Business Intelligence capabilities
Develop reports to drive business decisions
Utilize primary and secondary research strategies
Nice-to-have
Collaborative, respectful and resilient team
Encourage personal growth
Bold, think outside the box, experiment, innovate
Key Requirements
Bachelor’s degree required
Minimum of 10 years of overall business experience
7 years of direct market research and/or marketing analytics experience
Experience implementing projects and leading cross-functional teams