Senior Associate, Brand

capitalone.co.uk

Plano, TX, USA
Plano, tx: $87,700 - $100,100; bonus/equity: perfo...
Hybrid
B2b marketing experience
Omnichannel marketing strategy
Data and analytical skills
Capital One is seeking a Senior Associate, Brand Manager for their Auto line of business in Plano, TX. The role focuses on leading brand marketing efforts through data-driven strategies, requiring strong B2B marketing experience and a creative mindset

Job Summary

  • This associate will play a critical role in our brand growth and engagement strategy, focused on driving integrated, omnichannel marketing strategies across the dealer journey through always-on marketing activities.
  • Responsibilities include leading and coordinating the brand strategy, creative development process, and compliance reviews of designated marketing campaigns while working closely with creative partners, execution teams, and business analysts.
  • This role requires a proven background in B2B marketing, a proactive approach to becoming a subject matter expert in our dealer offerings, exceptional communication, a creative and explorative mindset, strong data and analytical skills, and a propensity for identifying and continuously driving optimizations.

Matching Summary

Match Score: 85

Capital One is seeking a Senior Associate, Brand Manager for their Auto line of business in Plano, TX. The role focuses on leading brand marketing efforts through data-driven strategies, requiring strong B2B marketing experience and a creative mindset.

Salary

Plano, TX: $87,700 - $100,100; Bonus/Equity: performance based incentive compensation; Benefits: comprehensive, competitive, and inclusive set of health, financial and other benefits

Skills & Requirements

Must-have

  • B2B marketing experience
  • Omnichannel marketing strategy
  • Data and analytical skills
  • Creative development process
  • Stakeholder management skills

Nice-to-have

  • Entrepreneurial spirit
  • Curious mindset
  • Sense of urgency
  • Drive for results

Key Requirements

  • Bachelor's Degree or military experience
  • At least 3 years of experience in direct response marketing, brand marketing, B2B marketing, or corporate communications
  • 2+ years of experience with automotive B2B marketing, automotive lending providers, or automotive SaaS providers
  • 2+ years of experience in a marketing or communications department for a Fortune 500 company, or experience within an advertising or marketing agency

Work Rights

Not specified

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