This role is instrumental in driving enterprise-wide social influence by transforming social data into strategic business value
Job Summary
This role is instrumental in driving enterprise-wide social influence by transforming social data into strategic business value.
The role focuses on establishing Douyin Content Excellence and leading comprehensive social performance analysis across the full marketing funnel to evaluate social effectiveness.
Build and roll out cross-category learnings to dial up enterprise digital and social capability.
Matching Summary
This role is instrumental in driving enterprise-wide social influence by transforming social data into strategic business value.
Skills & Requirements
Must-have
Douyin Content Excellence framework
social performance analysis
AI/Gen-AI exploration
data-driven storytelling
enterprise capability building
Nice-to-have
deep human understanding
trusted science
agile, performance-focused culture
co-creating environment
Key Requirements
6+ years of experience in media, digital, or social analytics
Proficient in both written and oral Chinese and English