Senior Martech Consultant (braze)

Merkle

Hamburg, Germany
Hybrid
Braze implementation and configuration
Marketing automation technologies
Customer journey design
The Senior MarTech Consultant leads and supports the implementation of Braze and other marketing automation technologies for global clients

Job Summary

  • The Senior MarTech Consultant leads and supports the implementation of Braze and other marketing automation technologies for global clients.
  • Responsibilities include designing cross-channel customer journeys and lifecycle campaigns using Braze Canvas and other MarTech tools.
  • Merkle offers a collaborative culture, global reach with local expertise, and benefits focused on social impact, mental health, and professional development.

Matching Summary

The Senior MarTech Consultant leads and supports the implementation of Braze and other marketing automation technologies for global clients.

Skills & Requirements

Must-have

  • Braze implementation and configuration
  • Marketing automation technologies
  • Customer journey design
  • Segmentation and personalization
  • HTML, SQL, and Liquid templating
  • Data layers and CDPs

Nice-to-have

  • Strategic development of MarTech capabilities
  • Collaborative problem-solving
  • Mentoring junior team members
  • Client-facing workshops and pitches

Key Requirements

  • 2+ years hands-on Braze experience
  • Fluent in German and English
  • Ability to explain complex technical concepts

Work Rights

Not specified

Tailored Resume

Cover Letter