Director, Brand Experience & Performance Strategy

Dentsu B2B APAC

New York, US
Base: $136,850 - $160,000; bonus/equity: not speci...
Fully remote
Performance creative strategy
Data analysis and insights
Strategic briefs and frameworks
This role is for someone who has never been comfortable living on just one side of the marketing equation (art or science) because they've always needed both

Job Summary

  • This role is for someone who has never been comfortable living on just one side of the marketing equation (art or science) because they've always needed both.
  • Responsibilities include developing creative test strategies, authoring creative briefs, building strategic deliverables beyond the brief, and establishing always-on campaign listening practices.
  • Benefits available with this position include Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave.

Matching Summary

This role is for someone who has never been comfortable living on just one side of the marketing equation (art or science) because they've always needed both.

Salary

Base: $136,850 - $160,000; Bonus/Equity: Not specified; Benefits: Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave.

Skills & Requirements

Must-have

  • performance creative strategy
  • data analysis and insights
  • strategic briefs and frameworks
  • cross-functional collaboration
  • campaign listening and optimization

Nice-to-have

  • always listening and learning mindset
  • genuine enthusiasm for new technologies
  • B2B2C experience
  • marketing research methodologies

Key Requirements

  • At least 3 years of experience as a creative performance strategist
  • At least 5 years of total experience in performance marketing
  • Experience developing strategic deliverables
  • Strong analytical thinking
  • Bachelor's degree in a business-related or equivalent field

Work Rights

Not specified

Tailored Resume

Cover Letter