Customer Engagement Strategist

Cigna

Base: $108,400 - $180,600 usd yearly; bonus/equity...
Not specified (could infer hybrid or remote based on the context provided).
5+ years consumer engagement strategy experience
Direct-to-consumer behavior change initiatives
Multichannel customer journey design
Cigna is seeking a Customer Engagement Strategist to join their Digital Engagement team, focusing on improving health outcomes through targeted customer engagement strategies. The ideal candidate will have extensive experience in consumer engagement across multiple channels and a strong understanding of behavioral science and data-driven marketing

Job Summary

  • The role focuses on shaping experiences that guide customers to the care and programs they need when they need them to improve health outcomes.
  • You will lead A/B/n experimentation by owning hypotheses, test briefs, measurement plans, and documented learnings across multiple channels.
  • Starting on day one of employment, you'll be offered comprehensive benefits including medical, vision, dental, well-being, and a minimum of 18 days of paid time off.

Matching Summary

Match Score: 85

Cigna is seeking a Customer Engagement Strategist to join their Digital Engagement team, focusing on improving health outcomes through targeted customer engagement strategies. The ideal candidate will have extensive experience in consumer engagement across multiple channels and a strong understanding of behavioral science and data-driven marketing.

Salary

Base: $108,400 - $180,600 USD yearly; Bonus/Equity: Eligible for annual bonus plan; Benefits: Medical, vision, dental, 401(k), life insurance, tuition reimbursement, 18+ days PTO

Skills & Requirements

Must-have

  • 5+ years consumer engagement strategy experience
  • Direct-to-consumer behavior change initiatives
  • Multichannel customer journey design
  • A/B/n experimentation ownership
  • Agile test-and-learn environment experience

Nice-to-have

  • Behavioral science principles application
  • Collaborative growth-oriented mindset
  • Proactive problem-solving approach
  • Cross-functional partnership building
  • Internal documentation creation skills

Key Requirements

  • Minimum 5 years of experience in consumer or customer engagement strategy
  • Experience in product marketing or customer relationship marketing
  • Bachelor's degree preferred but not required

Work Rights

Not specified

Tailored Resume

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