Trade Marketing Manager

Haleon

5+ years trade marketing experience in fmcg
Proven track record in new product launches
Strong understanding of modern trade and drug store practices
This position is responsible for leading trade marketing objectives, strategies, and actions to grow market share and revenue for a portfolio of trusted healthcare brands

Job Summary

  • This position is responsible for leading trade marketing objectives, strategies, and actions to grow market share and revenue for a portfolio of trusted healthcare brands.
  • The role requires closely monitoring market performance, analyzing variations from the plan, and implementing remedial actions to optimize profitability.
  • Candidates must demonstrate strong internal influence skills to collaborate with sales, regulatory, demand planning, and logistics teams for integrated execution.

Matching Summary

This position is responsible for leading trade marketing objectives, strategies, and actions to grow market share and revenue for a portfolio of trusted healthcare brands.

Skills & Requirements

Must-have

  • 5+ years trade marketing experience in FMCG
  • Proven track record in new product launches
  • Strong understanding of modern trade and drug store practices
  • Strategic and analytical thinking expertise
  • Outstanding people leadership capabilities

Nice-to-have

  • Experience influencing senior management decisions
  • Strong internal influence skills across organizations
  • Alliance building oriented team player
  • Excellent communicator and active listener
  • Agile working culture adaptability

Key Requirements

  • Bachelor's Degree in Marketing & Business Administration or related field
  • 5+ years trade marketing experience within FMCG industry
  • Compliance with Consumer Healthcare Hong Kong policies including Code of Conduct and Data Privacy

Work Rights

Not specified

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