Customer Acquisition Lead (digital)

ING

Australia
Onsite
Digital performance marketing
Sem, affiliates, optimisation
Lead generation
ING is seeking a Customer Acquisition Lead (Digital) in Australia to drive growth through digital marketing strategies. The role involves leading a team to enhance lead generation and optimize conversion journeys while promoting a culture of inclusivity and individual growth within the organization

Job Summary

  • As our Customer Acquisition Lead (Digital), you’ll shape the strategies and experiences that drive meaningful growth.
  • You’ll lead a team of performance marketers and SEO specialists to uplift lead generation, optimise conversion journeys, and deliver commercial outcomes that move the needle.
  • Joining ING means stepping into an environment where your individuality isn’t just welcomed - it’s celebrated.

Matching Summary

Match Score: 85

ING is seeking a Customer Acquisition Lead (Digital) in Australia to drive growth through digital marketing strategies. The role involves leading a team to enhance lead generation and optimize conversion journeys while promoting a culture of inclusivity and individual growth within the organization.

Skills & Requirements

Must-have

  • digital performance marketing
  • SEM, affiliates, optimisation
  • lead generation
  • optimise conversion journeys
  • paid and owned channels

Nice-to-have

  • customer first thinker
  • collaborative, lead by example leader
  • simplify experiences
  • continuous improvement

Key Requirements

  • Deep hands-on experience in digital performance marketing
  • Exceptional analytical mindset
  • Confidence across analytics tools (Adobe, Google Ads)
  • Comfortable with commercial targets and performance KPIs

Work Rights

Not specified

Tailored Resume

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