Director, Enterprise Resource Allocation Business Science Intelligence Services Specialist

Coca-Cola HBC AG

Atlanta, United States
Base: $160,000 - $186,000; bonus/equity: 30% annua...
Marketing mix models (mmm)
Roi optimization
Resource allocation frameworks
Design and deploy advanced analytics, especially Marketing Mix Models (MMM), to help teams understand what drives growth and where resources should be allocated for maximum impact

Job Summary

  • Design and deploy advanced analytics, especially Marketing Mix Models (MMM), to help teams understand what drives growth and where resources should be allocated for maximum impact.
  • You will be part of a centralized analytics team that partners closely with regional business units, marketing teams, finance, and technology leaders to bring advanced marketing science into everyday decision-making.
  • This role plays a key part in building the analytics behind the Fuelight 360 platform, ensuring the models are robust, trusted, and useful for real business decisions.

Matching Summary

Design and deploy advanced analytics, especially Marketing Mix Models (MMM), to help teams understand what drives growth and where resources should be allocated for maximum impact.

Salary

Base: $160,000 - $186,000; Bonus/Equity: 30% Annual Incentive; Benefits: Full range of benefits offered

Skills & Requirements

Must-have

  • Marketing Mix Models (MMM)
  • ROI optimization
  • resource allocation frameworks
  • SQL, R, or Python proficiency
  • omnichannel marketing measurement

Nice-to-have

  • growth mindset
  • curious and agile
  • turning complexity into clarity
  • senior stakeholder communication

Key Requirements

  • 8+ years of experience
  • Bachelor's degree required
  • Must be authorized to work in the US

Work Rights

Must be authorized to work in the US

Tailored Resume

Cover Letter