As the Senior Manager Loyalty & CRM, you will lead a team to develop and implement loyalty and CRM programs that significantly enhance consumer retention and drive business results
Job Summary
As the Senior Manager Loyalty & CRM, you will lead a team to develop and implement loyalty and CRM programs that significantly enhance consumer retention and drive business results.
You will collaborate closely with regional and global teams, partners, and stakeholders to co-create and adapt loyalty strategies that reflect local market needs and customer insights.
Bonneville International is committed to diversity and inclusion, offering flexible working options and support for employees with disabilities to ensure a fair and respectful work environment.
Matching Summary
As the Senior Manager Loyalty & CRM, you will lead a team to develop and implement loyalty and CRM programs that significantly enhance consumer retention and drive business results.
Skills & Requirements
Must-have
Loyalty marketing program leadership
CRM strategy development
Partner and contract management
Customer retention and conversion
Analytical program performance evaluation
Cross-functional team collaboration
Nice-to-have
Customer-centric value-driven approach
High-performance team building
Digital fluency and innovation
Omni-channel customer experience alignment
Strong communication and collaboration
Project management skills
Key Requirements
10-15+ years loyalty marketing experience
Experience in multinational matrix organizations
Strong leadership and partner management skills
Proven track record in customer retention
Budget planning and financial efficiency
Excellent analytical and project management skills