Base: $106,000.00 to $176,600.00; bonus/equity: 15...
Hybrid
5+ years marketing or media experience
Experience with digital media analytics
Knowledge of healthcare claims data
Pfizer is seeking a Manager of Media Measurement and Optimization to support the development of an enterprise media measurement framework aimed at improving marketing ROI. The role requires a data-driven analyst with experience in media analytics, particularly within the pharmaceutical sector
Job Summary
This role supports the creation of a new enterprise media measurement framework to improve marketing ROI across disease states.
The ideal candidate will partner with agency teams to develop audience-centric, insight-driven media optimization programs.
Employees are eligible for a bonus target of 15.0% of base salary and comprehensive benefits including 401(k) matching.
Matching Summary
Match Score: 85
Pfizer is seeking a Manager of Media Measurement and Optimization to support the development of an enterprise media measurement framework aimed at improving marketing ROI. The role requires a data-driven analyst with experience in media analytics, particularly within the pharmaceutical sector.
Salary
Base: $106,000.00 to $176,600.00; Bonus/Equity: 15.0% target bonus plus share-based long term incentive; Benefits: 401(k) match, paid vacation, health coverage
Skills & Requirements
Must-have
5+ years marketing or media experience
Experience with digital media analytics
Knowledge of healthcare claims data
Proficiency in BI tools like Tableau or SQL
Ability to translate data into actionable insights
Nice-to-have
Understanding of Pfizer Primary Care brands
Experience with Datorama or Snowflake
Strong stakeholder collaboration skills
Matrixed environment experience
Creative problem-solving abilities
Key Requirements
Bachelor's degree with 4+ years experience OR Master's with 2+ years
Permanent work authorization in the United States required
No visa sponsorship available for this role
Work Rights
Must have permanent work authorization in the U.S.