Director Flavors Integrated Marketing Exp, Latam

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Mexico City, Mexico
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End-to-end consumer journey design
Creative strategy development
Cross-functional team orchestration
** The Director of Integrated Marketing for LATAM at Coca-Cola is a senior leadership role focused on delivering consumer-centric brand experiences across Latin America. The ideal candidate will possess extensive marketing experience, particularly in consumer packaged goods, and will lead cross-functional teams to create cohesive marketing strategies. **

Job Summary

  • This senior leadership role is responsible for shaping and delivering end-to-end, consumer-centric brand experiences across Latin America.
  • The role goes beyond following established charters, leading instead with unconstrained thinking, long-term experience design, and bold experimentation to unlock future growth.
  • We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference.

Matching Summary

Match Score: 75

** The Director of Integrated Marketing for LATAM at Coca-Cola is a senior leadership role focused on delivering consumer-centric brand experiences across Latin America. The ideal candidate will possess extensive marketing experience, particularly in consumer packaged goods, and will lead cross-functional teams to create cohesive marketing strategies. **

Skills & Requirements

Must-have

  • End-to-end consumer journey design
  • Creative strategy development
  • Cross-functional team orchestration
  • LATAM market experience
  • Digital-first marketing strategies

Nice-to-have

  • Unconstrained thinking and bold experimentation
  • Cultural relevance and innovation
  • Growth mindset and continuous learning
  • Agile and inclusive work culture

Key Requirements

  • 13+ years of marketing experience
  • Bachelor's degree required
  • Fluent English required
  • Fluent Spanish and/or Portuguese required

Work Rights

Not specified

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