Marketing Automation Manager - M&a And Integrations

Workday Inc

Pleasanton, CA, USA
Base: $112,000 - $168,000 usd; bonus/equity: eligi...
Hybrid (50% in-office required)
5+ years marketing automation experience
Enterprise-scale marketo instance management
Deep salesforce and marketo integration knowledge
Workday Inc is seeking a Marketing Automation Manager to lead the evolution of their marketing tech stack, primarily focusing on Marketo and M&A integrations. The role involves strategic systems design, execution, and team enablement in a collaborative and innovative work environment

Job Summary

  • The role serves as the primary architect for the core Marketo foundation, ensuring systems are robust and processes are clearly documented.
  • You will play a pivotal role in growth by blueprinting M&A integrations and building AI-ready data foundations for next-generation marketing operations.
  • Workday offers a culture rooted in integrity and empathy, providing trust to take risks and tools to grow within a Fortune 500 company.

Matching Summary

Match Score: 85

Workday Inc is seeking a Marketing Automation Manager to lead the evolution of their marketing tech stack, primarily focusing on Marketo and M&A integrations. The role involves strategic systems design, execution, and team enablement in a collaborative and innovative work environment.

Salary

Base: $112,000 - $168,000 USD; Bonus/Equity: Eligible for Workday Bonus Plan and annual refresh stock grants; Benefits: Comprehensive benefits package including flexible work options

Skills & Requirements

Must-have

  • 5+ years Marketing Automation experience
  • Enterprise-scale Marketo instance management
  • Deep Salesforce and Marketo integration knowledge
  • AI-driven marketing automation implementation
  • Technical documentation and process architecture

Nice-to-have

  • Experience with Adobe Journey Optimizer
  • Familiarity with Adobe Real-Time CDP
  • Project management certification
  • Global organization tech stack background
  • Curiosity for AI in MarTech

Key Requirements

  • 5+ years in Marketing Automation or Operations
  • Background managing enterprise-scale Marketo instances
  • Experience mapping data schemas during acquisitions

Work Rights

Not specified

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