Crm Activation Consultant

Direct Line Group

London, United Kingdom
Base: not specified; bonus/equity: annual performa...
Hybrid
Crm platform campaign execution
Multi-channel campaign execution
Customer journey execution
The role ensures customer journeys are executed accurately, compliantly and on time while maintaining excellent relationships with stakeholders across marketing, product, compliance and customer operations

Job Summary

  • The role ensures customer journeys are executed accurately, compliantly and on time while maintaining excellent relationships with stakeholders across marketing, product, compliance and customer operations.
  • Build, execute and optimise customer communication journeys using Braze - to high quality, on time and in line with the CRM Activation plan.
  • Our hybrid model offers a 'best of both worlds' approach, with colleagues spending at least 50% of their time in the office, offering real choice, flexibility, and a greater work-life balance.

Matching Summary

The role ensures customer journeys are executed accurately, compliantly and on time while maintaining excellent relationships with stakeholders across marketing, product, compliance and customer operations.

Salary

Base: Not specified; Bonus/Equity: Annual performance-based bonus; Benefits: 9% Private Pension, 50% off insurance, free breakdown cover, health/dental insurance, EV car scheme, generous holiday allowance, buy as you earn share scheme, employee discounts

Skills & Requirements

Must-have

  • CRM platform campaign execution
  • Multi-channel campaign execution
  • Customer journey execution
  • Data-driven customer communications
  • Braze platform experience preferred

Nice-to-have

  • Stakeholder management and communication
  • Continuous improvement of processes
  • Interpret campaign metrics and analysis
  • Organised and proactive project management

Key Requirements

  • Extensive CRM platform experience
  • Experience with regulated content and compliance workflows
  • Strong attention to detail and testing methodology

Work Rights

Not specified

Tailored Resume

Cover Letter