Marketing Specialist

Extendicare

Markham, Ontario, Canada
Hybrid
Brand central coordination
Sgp purchasing network marketing execution
Talent acquisition marketing initiatives
The Marketing Specialist supports the development, execution, and optimization of marketing initiatives across Extendicare’s lines of business

Job Summary

  • The Marketing Specialist supports the development, execution, and optimization of marketing initiatives across Extendicare’s lines of business.
  • Key responsibilities include owning Brand Central coordination, SGP Purchasing Network marketing execution, and coordinating talent acquisition marketing initiatives.
  • Extendicare offers continuous mentorship, support for life-long learning, opportunities for advancement, and a rewarding work experience.

Matching Summary

The Marketing Specialist supports the development, execution, and optimization of marketing initiatives across Extendicare’s lines of business.

Skills & Requirements

Must-have

  • Brand Central coordination
  • SGP Purchasing Network marketing execution
  • talent acquisition marketing initiatives
  • website content management
  • Google and Meta advertising campaigns
  • print and out-of-home advertising campaigns
  • vendor coordination for production

Nice-to-have

  • critical thinking
  • attention to detail
  • strong drive to learn
  • culture of care

Key Requirements

  • Post-secondary education in marketing and/or communications
  • 3–4 years of experience in a marketing communications role
  • Experience with website content management, SEO execution, and analytics reporting
  • Strong understanding of paid Google and Meta advertising campaigns
  • Experience with Adobe Creative Suite, WordPress and email marketing platforms
  • Strong organizational, analytical, and project management skills
  • Clear written and verbal communication skills
  • Proficiency in Microsoft Word, Excel, and PowerPoint
  • Ability to manage cross-functional tasks and priorities
  • Flexibility to attend events or visit homes
  • Access to a vehicle and valid driver’s license

Work Rights

Not specified

Tailored Resume

Cover Letter