Data & Analytics Strategy Executive

Iprospect

Santiago, Chile
**
Ga4 funnel analysis and event tracking
Hotjar or microsoft clarity usage
A/b testing design and execution
** Iprospect is seeking a Data & Analytics Strategy Executive in Santiago, Chile, who is curious about user behavior and skilled in combining qualitative and quantitative data into actionable hypotheses. The role involves working with analytics teams to optimize client programs through research, experimentation, and reporting. **

Job Summary

  • The role involves collaborating with the Analytics team to execute optimization programs for diverse industry clients.
  • Candidates will analyze user journey friction points using quantitative data from GA4 and qualitative insights from session recordings.
  • The position requires presenting clear, non-technical reports on experiment results and maintaining an updated roadmap of hypotheses.

Matching Summary

Match Score: 75

** Iprospect is seeking a Data & Analytics Strategy Executive in Santiago, Chile, who is curious about user behavior and skilled in combining qualitative and quantitative data into actionable hypotheses. The role involves working with analytics teams to optimize client programs through research, experimentation, and reporting. **

Skills & Requirements

Must-have

  • GA4 funnel analysis and event tracking
  • Hotjar or Microsoft Clarity usage
  • A/B testing design and execution
  • ICE or PXL hypothesis prioritization
  • Heuristic website analysis skills

Nice-to-have

  • Strong UX and consumer psychology knowledge
  • Applied statistics for significance testing
  • Clear visual communication of insights
  • Experience with VWO or Convert tools
  • Critical thinking and attention to detail

Key Requirements

  • Basic knowledge of GA4 funnels and exploration reports
  • Familiarity with behavior analytics tools like FullStory
  • Understanding of statistical concepts including sample size and confidence intervals

Work Rights

Not specified

Tailored Resume

Cover Letter