Director, Marketing Measurement Insights & Analytics

Conagra Foods Inc

Chicago, United States
Base: $133,000-$197,000; bonus/equity: bonus incen...
Hybrid
Enterprise media measurement roadmap
In-house or hybrid measurement solutions
Marketing mix modeling, incrementality testing, attribution
You will own, build, and scale our enterprise media measurement and analytics capabilities, defining and leading the end-to-end measurement roadmap

Job Summary

  • You will own, build, and scale our enterprise media measurement and analytics capabilities, defining and leading the end-to-end measurement roadmap.
  • You will serve as a strategic partner to Marketing, Commerce, Brand, Finance, and Data Science leaders, directly influencing media investment decisions and return on investment optimization.
  • We care about your total well-being and will support you with comprehensive healthcare plans, great pay, bonus incentive opportunity, matching 401(k), and career development opportunities.

Matching Summary

You will own, build, and scale our enterprise media measurement and analytics capabilities, defining and leading the end-to-end measurement roadmap.

Salary

Base: $133,000-$197,000; Bonus/Equity: bonus incentive opportunity; Benefits: Comprehensive healthcare plans, wellness incentive program, mental wellbeing support, fitness reimbursement, matching 401(k), stock purchase plan, paid-time off, parental leave, flexible work-schedules, volunteer opportunities

Skills & Requirements

Must-have

  • enterprise media measurement roadmap
  • in-house or hybrid measurement solutions
  • Marketing Mix Modeling, incrementality testing, attribution
  • advanced analytics and AI-enabled insights
  • ROI and KPI measurement frameworks
  • actionable insights and recommendations
  • media investment decisions and budget allocation

Nice-to-have

  • strategic partner to leaders
  • clear, compelling storytelling
  • change management efforts
  • high-performing analytics team

Key Requirements

  • 10+ years of experience
  • Bachelor's degree required
  • Proven experience building and scaling capabilities
  • Expertise in causal inference
  • Familiarity with CPG data sources
  • Strong understanding of digital media ecosystems

Work Rights

Not specified

Tailored Resume

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