Marketing Manager Customer Communications

CBA New Digital Businesses Pty

Sydney, New South Wales, Australia
Onsite
Integrated campaign delivery
Social media marketing
Data-driven marketing strategies
You will work closely with our stakeholders within Marketing and in the Home Lending team to strategise, execute and review marketing campaigns and initiatives aligned to business priorities and existing customer needs

Job Summary

  • You will work closely with our stakeholders within Marketing and in the Home Lending team to strategise, execute and review marketing campaigns and initiatives aligned to business priorities and existing customer needs.
  • Your direct team supports the home lending team – dealing with the end-to-end initiatives across ATL and BTL channels to ensure we are generating home loan appointment bookings and presenting our team as best in class subject matter experts.
  • We support our people with the flexibility to balance where work is done with at least half their time each month connecting in office.

Matching Summary

You will work closely with our stakeholders within Marketing and in the Home Lending team to strategise, execute and review marketing campaigns and initiatives aligned to business priorities and existing customer needs.

Skills & Requirements

Must-have

  • Integrated campaign delivery
  • Social media marketing
  • Data-driven marketing strategies
  • Customer communications strategy
  • Project management
  • Budget management

Nice-to-have

  • Creative thinking
  • Problem-solving mindset
  • Growth mindset
  • Relationship building
  • Can-do attitude

Key Requirements

  • Experience in banking and financial services or technology marketing
  • Experience with end-to-end, integrated campaign delivery
  • Experience with social media (paid and organic)
  • Developed project management skills
  • Analytical and strong verbal and written communication skills
  • Commercial acumen and ability to track ROI/ROMI
  • Ability to identify analytical and research frameworks
  • Ability to apply knowledge for best practice and governance

Work Rights

Not specified

Tailored Resume

Cover Letter