The Senior Manager, Social Media leads the Global social media strategy and execution across Tommy Hilfiger’s sports sponsorships and cultural events, including fashion shows and high-profile moments
Job Summary
The Senior Manager, Social Media leads the Global social media strategy and execution across Tommy Hilfiger’s sports sponsorships and cultural events, including fashion shows and high-profile moments.
This role drives the strategic vision, creative standards and operational delivery of sponsorship activations, including managing content creator activations in close collaboration with the EIM (Entertainment & Influencer Marketing) team.
Wellbeing is a priority at PVH, with an exclusive onsite gym, fitness classes, personal training, and meditation studio available to employees.
Matching Summary
The Senior Manager, Social Media leads the Global social media strategy and execution across Tommy Hilfiger’s sports sponsorships and cultural events, including fashion shows and high-profile moments.
Skills & Requirements
Must-have
Global social media strategy
Sponsorship activations
Content creator management
Platform-optimized content
Performance-driven content
Nice-to-have
Cultural events expertise
Brand desirability and relevance
Consumer love, desire and trust
Brand community building
Cut-through social first content
Key Requirements
8+ years of social media experience
Experience in sports, sponsorships, fashion or lifestyle