Svp, Marketing Effectiveness

Dentsu Aegis Network

New York, United States
Base: $217,500 - $263,062; bonus/equity: discretio...
Hybrid
Marketing effectiveness practice
Modern measurement
Data science, engineering, analytics
Your mission is to turn data into a strategic asset across the full media and marketing landscape, working closely with agency and Decisioning leadership to reinforce dentsu’s position as a market innovator

Job Summary

  • Your mission is to turn data into a strategic asset across the full media and marketing landscape, working closely with agency and Decisioning leadership to reinforce dentsu’s position as a market innovator.
  • Responsibilities include overseeing tools, technology and platforms, leading agency development efforts for analytics, and driving process and procedures to support efficiency and consistency.
  • Benefits available with this position include Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave.

Matching Summary

Your mission is to turn data into a strategic asset across the full media and marketing landscape, working closely with agency and Decisioning leadership to reinforce dentsu’s position as a market innovator.

Salary

Base: $217,500 - $263,062; Bonus/Equity: discretionary incentive compensation; Benefits: Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave

Skills & Requirements

Must-have

  • Marketing Effectiveness practice
  • modern measurement
  • data science, engineering, analytics
  • media measurement, ad tech/mar tech
  • people based marketing
  • cross channel analytics
  • quantitative rigor
  • data activation

Nice-to-have

  • high-energy collaborator
  • client charisma
  • appetite for innovation
  • flexible work attitude
  • compelling presenter and communicator

Key Requirements

  • 12+ years relevant Media Analytics experience
  • Client facing experience within media agencies
  • Agency departmental leadership ability
  • Executive stakeholder management
  • Global business management exposure
  • Understanding of relational databases and programming languages (e.g., SQL, R, or Python)
  • Experience with Ad Tech platforms including DoubleClick, Adobe, Marin and Prisma
  • Proficiency in PowerPoint and Microsoft Excel

Work Rights

Not specified

Tailored Resume

Cover Letter