The Assistant Media Manager is responsible for delivering integrated, insight led, ROI oriented media planning for assigned categories
Job Summary
The Assistant Media Manager is responsible for delivering integrated, insight led, ROI oriented media planning for assigned categories.
This role partners closely with brand teams, media agencies, digital platforms, influencer partners, and internal excellence capabilities to build best in class media strategies and flawless execution across Traditional, Digital, Social, and Influencer ecosystems.
The individual must demonstrate strong analytical skills, digital fluency, and the ability to translate brand objectives into actionable media plans backed by data, audience insights, and proprietary planning capabilities.
Matching Summary
The Assistant Media Manager is responsible for delivering integrated, insight led, ROI oriented media planning for assigned categories.
Skills & Requirements
Must-have
Integrated media planning
Digital and traditional media expertise
Media campaign execution
Platform analytics and ROI evaluation
Stakeholder and agency management
Nice-to-have
Exposure to influencer marketing
AI enabled tools familiarity
Cross functional collaboration
Process orientation and attention to detail
Key Requirements
7 to 10 years media planning experience
MBA in Marketing, Media, Communications preferred
Working knowledge of Meta, YouTube, Google, Programmatic, OTT