You will be responsible for data quality, reporting (weekly, monthly in channel observations & insights), dashboarding & visualization, research and testing
Job Summary
You will be responsible for data quality, reporting (weekly, monthly in channel observations & insights), dashboarding & visualization, research and testing.
Collect data & reporting requirements under the guidance of the Client Activation Lead and in partnership with Client Analytics to understand the measurement framework & learning agenda.
Assist in the strategy and development of the data visualization layer of the business intelligence platforms for insight generation for use in campaign monitoring and optimization.
Matching Summary
You will be responsible for data quality, reporting (weekly, monthly in channel observations & insights), dashboarding & visualization, research and testing.
Skills & Requirements
Must-have
Data quality and reporting
Dashboarding and visualization
Data stitching and business logic
Digital data from ad serving platforms
Website analytics software experience
Nice-to-have
Client Activation Lead partnership
Communicate technical terms to non-technical people
Embrace WPP & WPP Media’s shared core values
Key Requirements
1-3 years hands on experience
Bachelor’s degree or equivalent professional work experience
Experience with digital data from ad serving platforms
Experience with campaign planning tools
Experience with website analytics software
Experience with paid search engine marketing data sources