Planner Crossmedia

WPP Media

Santiago De Chile, Chile
On-site
Crossmedia strategy development
Tv, radio, ooh planning
Digital media integration
The Planner Crossmedia will be responsible for the creation and execution of integrated media plans, effectively combining offline and online channels to maximize campaign impact and results

Job Summary

  • The Planner Crossmedia will be responsible for the creation and execution of integrated media plans, effectively combining offline and online channels to maximize campaign impact and results.
  • This role requires deep knowledge of the media ecosystem, with a particular focus on planning TV, Radio, Out-of-Home (OOH), and Digital media, ensuring synergy between them.
  • WPP Media Chile offers a dynamic and collaborative work environment, professional development opportunities, and competitive benefits including a hybrid work methodology and extra disconnection days.

Matching Summary

The Planner Crossmedia will be responsible for the creation and execution of integrated media plans, effectively combining offline and online channels to maximize campaign impact and results.

Skills & Requirements

Must-have

  • Crossmedia strategy development
  • TV, Radio, OOH planning
  • Digital media integration
  • Industry software (IBOPE, Kantar)
  • Budget management and control
  • Campaign performance analysis

Nice-to-have

  • Analytical and strategic profile
  • Proactive and curious
  • Dynamic and collaborative environment
  • Attention to detail

Key Requirements

  • 2+ years media planner experience
  • TV planning experience
  • Offline and online media knowledge
  • Budget management experience
  • Degree in Advertising, Marketing, or related

Work Rights

Not specified

Tailored Resume

Cover Letter