The Digital Marketing Manager plays a pivotal role within IGT‑Systems by driving scalable Commercial Excellence through ownership and optimization of digital platforms
Job Summary
The Digital Marketing Manager plays a pivotal role within IGT‑Systems by driving scalable Commercial Excellence through ownership and optimization of digital platforms.
Be accountable for the vision, roadmap, and continuous optimization of Philips’ digital marketing, content, CRM, and analytics platforms, ensuring they deliver measurable business value.
Serving as the primary interface between IGTS Commercial Excellence / Marketing teams and enabling functions such as Digital Services, IT, MI&A, regional teams, and external vendors.
Matching Summary
The Digital Marketing Manager plays a pivotal role within IGT‑Systems by driving scalable Commercial Excellence through ownership and optimization of digital platforms.
Skills & Requirements
Must-have
Digital marketing platform ownership
Marketing technology and commercial enablement
Content, CRM, and analytics platforms
AI-enabled tools for productivity
Omnichannel customer engagement
Nice-to-have
B2B or MedTech experience
Scalability and efficiency focus
Cross-functional collaboration
Key Requirements
Bachelor's or Master's degree
10+ years of experience
Experience with specific platforms (Contentful, PPL, PAL, Eloqua, SFDC, Veeva PromoMats, SEO, analytics)