Media Planner

EssenceMediacom Holdings Limited

Turin, Italy
On-site
Offline media planning (tv, print, radio)
Competitive analysis and strategic insights
Media planning tools (kubik, arianna, kimono, aqx, mcs, netbox)
WPP Media is seeking a Media Planner to design and optimize offline media plans, specifically in TV, Print, and Radio. The ideal candidate should possess strong analytical skills, media planning experience, and the ability to work independently while collaborating effectively with internal teams

Job Summary

  • The Linear Planner will be responsible for the design, development, and optimization of complex and highly effective offline media plans (TV, Print, Radio).
  • This role is key in strategic competitive analysis and advanced reporting, actively contributing to the definition of communication strategies.
  • Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

Matching Summary

Match Score: 85

WPP Media is seeking a Media Planner to design and optimize offline media plans, specifically in TV, Print, and Radio. The ideal candidate should possess strong analytical skills, media planning experience, and the ability to work independently while collaborating effectively with internal teams.

Skills & Requirements

Must-have

  • Offline media planning (TV, Print, Radio)
  • Competitive analysis and strategic insights
  • Media planning tools (Kubik, Arianna, Kimono, AQX, MCS, NetBox)
  • Budget monitoring and control
  • Communication strategy definition
  • Coordination with internal teams and media owners
  • Presenting plans and analyses

Nice-to-have

  • AI-driven media operating unit
  • Pioneering agentic marketing platform
  • Data-driven insights
  • Teamwork and collaboration
  • Results-oriented approach

Key Requirements

  • 1-3 years of experience in media planning
  • Expertise in offline media (TV, Print, Radio)
  • Proficiency in Kubik, Arianna, Kimono, AQX, MCS, NetBox
  • Strong analytical and strategic capabilities
  • Independent project management
  • Bachelor's degree or equivalent
  • Excellent command of English
  • Proficiency in Microsoft Office Suite

Work Rights

Not specified

Tailored Resume

Cover Letter