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BROADCHAINS FINTECH PTE. LTD. is seeking a Business Analyst to analyze marketing performance and customer behavior, develop marketing dashboards, and collaborate with teams to improve campaign effectiveness. The ideal candidate should possess a degree in a relevant field and experience in marketing analysis, with proficiency in data analysis tools and bilingual skills in English and Mandarin.
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Job Summary
The role involves analyzing marketing campaign performance, customer behavior, and market trends to identify opportunities and risks.
Candidates must collaborate with marketing and sales teams to define data requirements and support campaign planning.
Proficiency in data analysis tools such as Excel, SQL, Tableau, or Power BI is essential for developing marketing dashboards.
Matching Summary
Match Score: 75
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BROADCHAINS FINTECH PTE. LTD. is seeking a Business Analyst to analyze marketing performance and customer behavior, develop marketing dashboards, and collaborate with teams to improve campaign effectiveness. The ideal candidate should possess a degree in a relevant field and experience in marketing analysis, with proficiency in data analysis tools and bilingual skills in English and Mandarin.
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Skills & Requirements
Must-have
Marketing campaign performance analysis
Customer behavior and market trend analysis
Data visualization tools proficiency
Bilingual English and Mandarin required
Nice-to-have
Experience with statistical software or programming languages
Knowledge of digital marketing channels and metrics
Additional language skills beyond English and Mandarin
Key Requirements
Bachelor's degree in Marketing, Business, Statistics, or related field
Proven experience in marketing analysis or business intelligence
Strong analytical skills with ability to interpret complex data sets