Director Us Oncology Consumer Marketing Sactmt

leHACK

Upper Gwynedd, PA, USA
Base: $190,800.00 - $300,300.00; bonus/equity: ann...
Hybrid
Consumer acquisition, activation, retention plans
Omnichannel campaigns including dtc
Patient journey strategy
The Director owns the consumer go-to-market plan, including omnichannel campaigns (including DTC), audience strategy, and performance measurement and optimization, with a clear commitment to health equity

Job Summary

  • The Director owns the consumer go-to-market plan, including omnichannel campaigns (including DTC), audience strategy, and performance measurement and optimization, with a clear commitment to health equity.
  • As a key launch leader, the Director champions agile ways of working—helping activate Sac‑TMT’s first Consumer Customer Agile Team (CAT) and advancing One our company Marketing (OMM) capabilities across the franchise.
  • The successful candidate will be eligible for annual bonus and long-term incentive, if applicable. We offer a comprehensive package of benefits.

Matching Summary

The Director owns the consumer go-to-market plan, including omnichannel campaigns (including DTC), audience strategy, and performance measurement and optimization, with a clear commitment to health equity.

Salary

Base: $190,800.00 - $300,300.00; Bonus/Equity: Annual bonus and long-term incentive, if applicable; Benefits: Medical, dental, vision, retirement, paid holidays, vacation, sick days

Skills & Requirements

Must-have

  • Consumer acquisition, activation, retention plans
  • Omnichannel campaigns including DTC
  • Patient journey strategy
  • Health equity and SDoH integration
  • Agile ways of working
  • Cross-functional leadership

Nice-to-have

  • Voice of the consumer insights
  • Culturally competent outreach
  • Senior-stakeholder influence
  • Enterprise leadership behaviors

Key Requirements

  • 8-10+ years pharma/biotech marketing
  • 5+ years people leadership
  • Bachelor's degree required
  • Oncology experience preferred
  • Launch and lifecycle experience strongly preferred

Work Rights

Not specified

Tailored Resume

Cover Letter