Digital Direct Marketing, Campaign Manager

AMERICAN INTERNATIONAL Group Inc

Bangkok, Thailand
Not specified; not specified; comprehensive benefi...
**
Digital direct marketing campaign management
Multi-channel marketing execution
Customer engagement strategy ownership
** AIG is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand, to enhance their marketing capabilities and customer engagement strategies. The ideal candidate will have a strong background in campaign management, digital marketing, and analytics, with a focus on the insurance or financial services industries. **

Job Summary

  • This role is instrumental to achieving AIG Thailand's aspiration to be the leading general insurer through market-leading direct marketing solutions.
  • The successful candidate will drive top and bottom line performance by managing partnerships, digital campaigns, and profitability across acquisition and retention programs.
  • AIG offers a comprehensive Total Rewards Program focused on health, wellbeing, financial security, and professional development for its team members.

Matching Summary

Match Score: 75

** AIG is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand, to enhance their marketing capabilities and customer engagement strategies. The ideal candidate will have a strong background in campaign management, digital marketing, and analytics, with a focus on the insurance or financial services industries. **

Salary

Not specified; Not specified; Comprehensive benefits package included

Skills & Requirements

Must-have

  • Digital direct marketing campaign management
  • Multi-channel marketing execution
  • Customer engagement strategy ownership
  • Campaign performance analysis and optimization
  • Cross-functional stakeholder collaboration

Nice-to-have

  • Agile test and learn marketing approach
  • Strategic thinking and innovation
  • Strong verbal and written English communication
  • Ability to work under time constraints
  • Experience in customer lifetime management

Key Requirements

  • Minimum bachelor's degree (MBA preferred)
  • Minimum 3 years experience in Insurance or Financial Services
  • Strong analytical and campaign management skills

Work Rights

Not specified

Tailored Resume

Cover Letter