Principal Product Marketing Manager (regulated & Public Sector)

Adobe Media and Data Science Research (MDSR) Laboratory

Multiple Locations
$146,300 -- $275,050 annually; not specified; not ...
Global positioning and messaging
Go-to-market strategy for regulated segments
Identify key buyer personas
Own global positioning and messaging for Government and regulated industries within Acrobat, translating security, compliance, and technical capabilities into clear business value for enterprise and public sector buyers

Job Summary

  • Own global positioning and messaging for Government and regulated industries within Acrobat, translating security, compliance, and technical capabilities into clear business value for enterprise and public sector buyers.
  • Develop and lead go-to-market strategy for regulated segments, aligning industry priorities with overall B2B growth goals.
  • Partner with Product and Engineering to represent regulated customer requirements, influencing roadmap priorities and ensuring security claims are accurate and credible.

Matching Summary

Own global positioning and messaging for Government and regulated industries within Acrobat, translating security, compliance, and technical capabilities into clear business value for enterprise and public sector buyers.

Salary

$146,300 -- $275,050 annually; Not specified; Not specified

Skills & Requirements

Must-have

  • Global positioning and messaging
  • Go-to-market strategy for regulated segments
  • Identify key buyer personas
  • Equip sales with messaging
  • Partner with Product and Engineering
  • Engage on corporate security topics

Nice-to-have

  • Executive-level communicator
  • Analytical and commercially driven
  • Monitor regulatory changes and competitive dynamics

Key Requirements

  • 10+ years of experience in Product Marketing or enterprise SaaS go-to-market
  • Experience marketing or selling into Government, Public Sector, or regulated industries
  • Strong understanding of enterprise buying processes
  • BA/BS Degree preferred OR equivalent practical experience

Work Rights

Not specified

Tailored Resume

Cover Letter