Marketing Automation Manager

Workday

Pleasanton, CA, USA
Base: $112,000 - $168,000 usd (pleasanton); base: ...
Fully remote
5+ years marketing automation experience
Enterprise-scale marketo instance management
Deep salesforce and marketo technical mastery
This role serves as the primary architect for the core Marketo foundation, ensuring robust systems and clear process documentation

Job Summary

  • This role serves as the primary architect for the core Marketo foundation, ensuring robust systems and clear process documentation.
  • The team is dedicated to building a world-class, AI-ready infrastructure that empowers marketers to reach their full potential.
  • Candidates will collaborate across marketing, sales, and MarTech teams to ensure systems support real business needs while troubleshooting automation issues.

Matching Summary

This role serves as the primary architect for the core Marketo foundation, ensuring robust systems and clear process documentation.

Salary

Base: $112,000 - $168,000 USD (Pleasanton); Base: $94,600 - $168,000 USD (Other US locations); Bonus/Equity: Eligible for Workday Bonus Plan and annual refresh stock grants

Skills & Requirements

Must-have

  • 5+ years Marketing Automation experience
  • Enterprise-scale Marketo instance management
  • Deep Salesforce and Marketo technical mastery
  • AI-driven feature implementation in MarTech
  • Complex system documentation creation

Nice-to-have

  • Experience with Adobe Journey Optimizer
  • Familiarity with Adobe Real-Time CDP
  • Project management certification
  • Background in M&A data migrations
  • Curiosity for AI in marketing operations

Key Requirements

  • 5+ years in Marketing Automation or Operations
  • Experience managing enterprise-scale Marketo instances
  • Deep knowledge of Marketo and Salesforce architecture

Work Rights

Not specified

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