Site Producer

Nexstar Media Group

Jackson, MS, United States
Digital content and journalism experience
Writing and a/b testing headlines
Website traffic trend analysis
The Digital Site Producer is responsible for updating WJTV.com, curating high-performing content, crafting homepage layouts driven by data, and helping to edit and report news

Job Summary

  • The Digital Site Producer is responsible for updating WJTV.com, curating high-performing content, crafting homepage layouts driven by data, and helping to edit and report news.
  • This role will work on building a loyal local and regional audience by being responsive to traffic patterns and audience interest while serving as a steward of our on-air and online brands.
  • The producer will take stories from newsroom and digital reporters and copy edit and package the content for optimal engagement across audience acquisition sources.

Matching Summary

The Digital Site Producer is responsible for updating WJTV.com, curating high-performing content, crafting homepage layouts driven by data, and helping to edit and report news.

Skills & Requirements

Must-have

  • Digital content and journalism experience
  • Writing and A/B testing headlines
  • Website traffic trend analysis
  • Social media and email newsletter promotion
  • Google Analytics proficiency
  • WordPress or similar CMS proficiency

Nice-to-have

  • Excellent interpersonal skills
  • Ability to learn new technology independently
  • Chartbeat experience a plus
  • Adobe Creative Cloud proficiency a plus

Key Requirements

  • 2 years of experience
  • Bachelor’s Degree
  • Work authorization in the United States

Work Rights

Not specified

Tailored Resume

Cover Letter